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        "rendered": "<p><strong>Digital Strategy, Business Development and Media Consultant<\/strong><\/p>\n\n\n\n<p>A top-performing digital strategist and digital media practitioner with a strong foundation in innovation and implementation developed in increasingly senior leadership roles in the private sector and in Public Service Broadcasting. Proven talent for cultivating and managing relationships with high-profile stakeholders combined with comprehensive knowledge of the Welsh, UK and global digital landscape. Career achievements span all areas of management from content creation, platform development, business planning and innovation. A values-driven, motivational leader who successfully identifies and fosters digital capacity, process, and partnership excellence.\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>Areas of Expertise<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-left\">\u2022 Digital Strategy&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;              \u2022 News Media and Publishing &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;    \u2022 Education&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-left\">\u2022 Change Programme Implementation&nbsp; &nbsp;             \u2022 Stakeholder Management &nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;    \u2022 Social Media<\/p>\n\n\n\n<p class=\"has-text-align-left\">\u2022 Welsh Language and Culture&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;              \u2022 Project Management&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;   &nbsp;&nbsp; \u2022 Strategic Planning and Analysis &nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-left\">\u2022 Business Planning &amp; Development\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0             \u2022 Audience Engagement\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0   \u00a0\u00a0\u00a0\u00a0\u00a0 \u2022 Digital Health &amp; Social Care<\/p>\n\n\n\n<p class=\"has-text-align-left\">\u2022 Broadcast and Digital Media&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;              \u2022 Innovation&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;   &nbsp;&nbsp;&nbsp;&nbsp; \u2022 Professional Mentoring&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"has-text-align-center\"><strong>Key Skills<\/strong><\/p>\n\n\n\n<p class=\"has-text-align-center\">________________________________<\/p>\n\n\n\n<p class=\"has-text-align-center\">Public Speaking \u2013 Fluent Welsh and English speaker (written &amp; spoken) \u2013 Fully Digitally Literate<\/p>\n\n\n\n<p><strong>Professional Experience<\/strong><\/p>\n\n\n\n<p><strong>Talking Wales\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0                                                         December 2018 &#8211; Present <\/strong><\/p>\n\n\n\n<p><strong>National News &amp; Media Services for Wales<\/strong><\/p>\n\n\n\n<p>Talking Wales was created as a direct response to a lack of independent national news and media provision in Wales. This led to the launch of The National Wales  in March 2021. The title ran for 18 months. It ceased publication as part of a widespread, national, cost-cutting exercise by its publisher Newsquest, despite its long-term viability. As the need for quality national news and media provision remains, <a href=\"https:\/\/talking.wales\">Talking Wales<\/a> a new multiplatform news and media cooperative is in development with a an intention to launch in during 2023.<\/p>\n\n\n\n<p><strong>Annwen Wales\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0 \u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0                                                         July 2020 &#8211; Present\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/strong><\/p>\n\n\n\n<p><strong>Digital Guardian<\/strong><\/p>\n\n\n\n<p><a href=\"https:\/\/annwen.cymru\">Annwen Limited<\/a> is a digital start-up developing a multilingual digital companion for the health and social care sector. The company has already successfully attracted \u00a3100,000 of funding from Innovate UK and \u00a345,000 from the European Space Agency. The company is active in developing Welsh language voice technologies.<\/p>\n\n\n\n<p><strong>Melys Media\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0             September 2016 &#8211; Present<\/strong><\/p>\n\n\n\n<p><strong>Digital Strategy and Media Consultancy<\/strong><\/p>\n\n\n\n<p>Advising companies, institutions, and individuals on implementing digital strategies and developing business plans. From an initial consultation followed by a competitor and sector analysis. This, combined with a digital audit, leads to the development of strategic implementation and business plans. I also create digital content for various clients across multiple platforms targeting new content distribution platforms in a rapidly developing digital landscape.<\/p>\n\n\n\n<p><strong>Key Achievements:<\/strong><\/p>\n\n\n\n<p>I authored and implemented S4C&#8217;s first digital strategy which led to huge audience growth for its content across digital platforms. <\/p>\n\n\n\n<p>l was Invited to provide written and verbal evidence to the Welsh Governments Culture, Welsh Language and Communications Committee as they prepared their report on the future of S4C, focusing on future challenges in the digital space.<\/p>\n\n\n\n<p>l Prepared a detailed report for UWTSD on the future of the digital creative industry with a focus on developing a business development pipeline from pre-start through acceleration with a view of developing established tech companies to be located at Canolfan S4C Yr Egin.&nbsp;<\/p>\n\n\n\n<p>l &nbsp;was Invited to provide verbal evidence to the DCMS independent review of S4C. The Input was in relation to future fiscal challenges and potential changes in audience behaviour in a rapidly changing digital landscape.<\/p>\n\n\n\n<p><strong>l <\/strong>Authored a paper on the commercial benefits of bilingualism and the Welsh language in response to the Welsh Government\u2019s consultation on #Cymraeg 2050 achieving 1 million Welsh speakers. Many recommendations were adopted in the draft white paper.<\/p>\n\n\n\n<p><strong>l<\/strong><strong> <\/strong>Developed the Creadigidol brand in conjunction with the URDD providing digital content creation experiences at the national Urdd Eisteddfod.<\/p>\n\n\n\n<p><strong>S4C<\/strong><strong>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; November 2012 \u2013 September 2016<\/strong><\/p>\n\n\n\n<p><strong>Head of Digital Development<\/strong><\/p>\n\n\n\n<p>Formulated and implemented S4C\u2019s first bespoke digital strategy. Commissioned new audience-focused 360 digital content for relevant platforms. Developed S4C\u2019s linear output presence across digital platforms. Oversaw and managed S4C\u2019s digital fund and advised the commercial board on new digital investments and trends. Developed new relationships with key stakeholders and strategic partners. Oversaw S4C\u2019s integration on the BBC iPlayer.<\/p>\n\n\n\n<p><strong>Key Achievements:<\/strong><\/p>\n\n\n\n<p>l Grew the audience for S4C content on Facebook from 600,000 to 3,000,000 views a month.<\/p>\n\n\n\n<p>l &nbsp;Relaunched S4C\u2019s online viewing service as a fully responsive online and mobile solution with over 50,000 installs on iOS and Android.<\/p>\n\n\n\n<p><strong>l <\/strong>Created the online content channel \u201cSianel PUMP\u201d (now branded as Hansh) explicitly targeting 16 to 35-year-olds on mobile devices.<\/p>\n\n\n\n<p><strong>l <\/strong>Commissioned and invested in Master Reboot\/Enaid Coll the first-ever console game to feature a Welsh language option. The game was also a commercial success.<\/p>\n\n\n\n<p><strong>l<\/strong><strong> <\/strong>Developed and launched CywTiwb, an online preschool content portal offering content 24\/7.<\/p>\n\n\n\n<p><strong>Tinopolis<\/strong><strong>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; &nbsp;&nbsp;&nbsp; February 2008 &#8211; November 2012<\/strong><\/p>\n\n\n\n<p><strong>Head of Development, Production Executive<\/strong><\/p>\n\n\n\n<p>Responsible for developing and securing new commissions, producing and directing Tinopolis productions for broadcasters S4C and ITV across a range of genres. Overseeing S4C\u2019s Weather Service including developing S4C\u2019s first weather App and interactive web service.<\/p>\n\n\n\n<p><strong>Key Achievements:<\/strong><\/p>\n\n\n\n<p>Securing the contract for S4C\u2019s weather service winning a competitive tendering process over the incumbent ITV.<\/p>\n\n\n\n<p>Authoring and overseeing the successful bid for Pen8nos, S4C\u2019s new interactive Friday night entertainment show. Acting as showrunner from its launch<\/p>\n\n\n\n<p>Directed the multi-award winning final episode of \u201cRas yn Erbyn Amser\u201d on location in the Amazon rainforest.<\/p>\n\n\n\n<p><strong><u>Education &amp; Training<\/u><\/strong><\/p>\n\n\n\n<p><strong>Broadcast Production Training Scheme<\/strong> 1988-1990 Cyfle Cyf, Caernarfon<\/p>\n\n\n\n<p><strong>Multi-Camera and Single Camera Directing courses <\/strong>\u2013 BBC, London<\/p>\n\n\n\n<p><strong>Final Cut Pro Editing \u2013 <\/strong>Training course, Cardiff<\/p>\n\n\n\n<p><strong><u>Interest &amp; Affiliations<\/u><\/strong><\/p>\n\n\n\n<p><strong>Chair of Games Wales<\/strong> \u2013 The Welsh Digital Games Trade Body 2015 \u2013 Present<\/p>\n\n\n\n<p><strong>Trustee \u2013 <\/strong>Tanio Arts<strong> <\/strong>\u2013 2019 \u2013 Present<\/p>\n\n\n\n<p><strong>Chair Mudiad Meithrin Bridgend County <\/strong>\u2013 2019 \u2013 Present<\/p>\n\n\n\n<p><strong>Board Member <\/strong>\u2013 Mudiad Meithrin \u2013 2020 &#8211; Present<\/p>\n\n\n\n<p><strong>Member of Welsh Government National Digital Learning Council<\/strong> \u2013 August 2014 \u2013 August 2016<\/p>\n\n\n\n<p><strong>Business Wales <\/strong>\u2013 Mentor 2017 &#8211; Present<\/p>\n\n\n\n<p><strong>Chair of Governors\/Governor<\/strong> \u2013 Ysgol Gynradd Gymraeg Calon y Cymoedd 2012 \u2013 Present<\/p>\n\n\n\n<p><strong>Governor <\/strong>\u2013 Ysgol Gyfun Gymraeg Llangynwyd 2019 &#8211; Present<\/p>\n\n\n\n<p><strong>Founder of \u201cYr Awr Gymraeg\u201d<\/strong> \u2013 The Welsh language social media marketing platform<\/p>\n\n\n\n<p>Regular contributor to Welsh Media (TV, radio and print) on Digital and Welsh Language matters<\/p>\n\n\n\n<p>A keen runner having run two marathons, mental health advocate, Evertonian, cook and micro-scale egg producer.<\/p>",
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